While driving through River's End, city slicker Tom Stewart meets his old college football teammate, Roy Davis, who convinces his friend to build his new resort in River's End. For his hotel, Tom purchases grocer George Browning's land near the city dump, and as the crew begins construction, they strike oil on the property. While the townspeople celebrate their newfound fortune, town physician Dr. Christian remains dubious of the claim and insists on a geological survey. The doctor's suspicions are well founded, for Tom is a confidence man intent on selling shares in the worthless property to the gullible residents of River's End. To placate the doctor, Tom hires Emerson, an ex-carnival barker, to pose as a geologist. Dr. Christian's concerns remain unmitigated, however, and he asks his friend, geologist Harvey Manning, to come and investigate. When Tom learns of Manning's arrival, he has him jailed for pickpocketing. Luckily for the local citizenry, Dr. Christian discovers Tom's scheme in time, springs Manning from jail and oversees the arrest of the con man.