2004 Productions
THE L WORD (Showtime)
Christopher Lucas
Primary Platform: OCAP™ (OpenCable™ Applications Platform)-Enabled Set-Top Box
Production Goal: Viewers of Showtime's enhanced THE L WORD opt into a personalized experience where the payoff for tackling questions about their own romantic habits and preferences unlocks additional scenes with the show's characters, and ultimately presents the viewer with an analysis of the characters (or personality types) they most resemble. As the broadcast progresses, the enhanced application pauses automatically at several points to present multiple-choice questions. At the conclusion of the episode, each viewer is presented with intimate thoughts from their "Sister" in a personal video vignette.
This prototype is designed with Vidiom Systems' VISION Workbench product, which provides the industry's only OCAP client and headend simulation tool. This prototype targets the Scientific Atlanta 8300HD set-top box, relying heavily on the box's DVR (digital video recorder) functionality.
PRODUCTION TEAM
DESIGN
Brainstorm Communications: Stephanie Otto
Michael Onaitis
DEVELOPMENT
Vidiom Systems:
David McElhatten, David Polensek, Hiroyo Morimura
LINE PRODUCER
Gary Hayes
OTHER MENTORS
Brenna Hajek, Writer
Ken Neville
Mike Der
Goldpocket: Sanjit Das
AFI-CPB Fellowship Recipient
Fahm Fong Saeyang, Great Blue Productions
AFIeTV
Marcia Zellers
Erin Flood
Contact AFI Digital Content Lab at (323)-856-7886 or digitalcontent@AFI.com
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