THE NEW AMERICANS - PBS - Gordon Quinn
Production Team: Kartemquin Flims, Active Voice, ARTiFACT [+] iTV, Sony Pictures Digital Entertainment, DelMar Media.NET, TRIK Media, Steeplechase and Georgia Tech.

THE NEW AMERICANS eTV experience will expand the power and reach of this poignant series without interrupting the show's dramatic flow. Given the great cultural diversity in the subjects of the documentary as well as the show audience, finding a way to connect emotionally with the viewer means, first and foremost, being understood. This understanding must be at a deep level if the show is to achieve the filmmakers' goal of changing people's minds.

The single and dual-screen enhancements will have at their cornerstone multiple language options so that the show may be heard in as many as 10 different languages via sync-to-broadcast internet transmission, as well as selectable captioning for those preferring a single screen option. In addition, the enhancements will include the ability to bookmark and group topics of interest and investigate those in a "walled-garden" VOD environment after the broadcast. Further, interactive "games" whose clues come from the show's real-life stories will help the audience gain a better understanding of different cultures and the many similarities of these seemingly different groups of new Americans.